Why Video?

Video for Recruiting

When it comes to college recruiting, the first impression you make on a college coach might be the difference between getting a scholarship and playing intramurals for your residence floor. How much would a college scholarship be worth to your family? A recruiting video is going to give you a competitive advantage against every college recruit that doesn’t have one.

Let PPG Media help you create a highlight video you need to help you get an athletic scholarship. Coaches, scouts and recruiters can’t see every potential recruit in person. You need to show coaches your athletic skill, hear your speaking skills, and review your work ethic in the gym or practice field — and a professionally produced highlight video can help you do that.

We know how to package your highlights to make you stand out from all the other athletes vying for scholarships. We offer convenience, competitive pricing, quick turnaround, and superior quality.

Your recruiting video is a way for a coach to form an initial impression of your abilities. It is the first step of the recruiting process. It does not guarantee a scholarship and it won’t make you something you are not.

The role of video in college recruiting

Exposure and discovery are the keys to the game when it comes to post secondary athletic recruiting. Every year college coaches find athletes because of their highlight reel at all levels of every sport. Whether you want to play at home, or in the US, a highlight reel can get you in front of recruiters. A quality highlight can connect the right players with the right coaches.

Video has become critical in the college recruiting process because:

  • Video doesn’t lie.
  • Video doesn’t have an opinion.

Video provides an objective way for coaches to determine if they are interested in talking with you.

Beside allowing a college coach to evaluate your abilities, there are other benefits to video. Game film review allows an athlete to review on field performance and identify areas for improvement. It’s also a great preparation tool to scout opponents. Video can help your coach analyze your technique and focus on your objectives.

COVID-19 and Recruiting

With limited playing opportunities, coaches limited mobility, and other pandemic restrictions, it’s harder than ever to get noticed. Your recruiting video is your “virtual handshake” or introduction to any college program in the country.

Creating An Effective Highlight Video
  • Keep it short: No more than six minutes, MAX. A coach is going to decide if he or she is interested in the first 60-90 seconds of your video. .
  • Put your Best Highlights First: You only get one chance at a first impression.
  • Post Your Video on YouTube or Vimeo: Post your video online and provide college coaches the link in your first correspondence.
  • Know What Coaches Want to See: Different sports require different approaches. For example, baseball and softball coaches prefer video of your skills rather than game footage. Highlight videos for sports like basketball and football are the opposite.
  • Show all Your Skills: Showcase all your skills and use clips that show your athleticism.
  • Spot shadows or other highlighting is essential Coaches need to be able to quickly and easily identify you in the action.

Whether you create your own highlight video, or have PPG Media assist, following the above suggestions will help you make a killer highlight video.

How to deliver your recruiting video

There are only so many ways to get your video into the hands of a college coach.

  • Send an email with a link to your video to the coaches at colleges that match your abilities,
  • Create an online profile with a recruiting service and wait for the scholarship offers to start rolling in the door, or
  • Post a tweet that says “Check out my highlight video”.

The best method is the first one. Connecting directly with college coaches that make sense for your abilities is best way to be proactive with school you are interested in and get your video to those coaches.

Many athletes think that they can sit back, and coaches will magically notice them. It’s up to you to get to get YOUR recruiting video in the hands of the programs you want to be a part of. Use that personal email and a quality recruiting video to make your best first impression on prospective coaches.

The Bottom Line

The use of video in the college recruiting process can be extremely beneficial. It can connect an athlete in Ontario with a college coach in Alberta or Binghamton, New York without the time and expense of a recruiting trip! Make sure you have a quality video you can be proud for recruiting process.

PPG Media specializes in video coverage and editing to produce quality college recruiting videos that support your scholarship efforts. Our professional editing highlights your position on the screen so coaches know where to look.

Our production processes include slow-motion and stop-action techniques to showcase your skills and capabilities. We’ll also include a brief summary of athletic and academic achievements to help introduce your athlete’s background  See what the experts say about the importance of a recruiting video for post secondary athletic recruiting.

Keepsake & Promotional Videos

Our editors and videographers understand sports, and we’ll be sure to get the right angles and combinations of zooms and pans that lend themselves to outstanding season highlights! PPG Media offers a range of packages to meet your budget and objectives.

We’ll apply advanced editing, special effects, titles, and music (if requested) to create the perfect highlight video for your team.  These  souvenirs are the perfect way to congratulate your athletes for an outstanding year or to commerate a tournament championship!  

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